Thread: SEO vs. SMO: Which is better?

Difference between SEO and SMO

SEO or search engine optimization may be a familiar–if not exactly household–term by now, although that probably isn't the case with SMO or social media optimization. But while you may not quite be aware of what the latter is yet, you should know that both SEO and SMO are essential in ensuring a high ranking for your website on the major search engines. Let's take a look at how you can put both to work for you in as effective a manner as possible.

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Definition

SEO or Search Engine Optimization is a set of techniques by which a particular site can achieve a high ranking on the results pages of the major search engines. It does this by making sure that your site is as closely optimized for search engines as possible. SEO also aims to make your site easily accessible to search engine spiders, thus increasing its chances of being indexed. SMO or Social Media Optimization for its part is mainly intended to make a site as user friendly as possible, thereby increasing readership.
Traffic Peaks And Valleys

While SEO has been around for quite some time now, it is only fairly recently that SMO has come into widespread attention, as social networking sites have virtually conquered the online world. That being said, traffic generated by SMO tends to be less consistent than that which results from a properly implemented SEO campaign, although it may still be used to generate loads of traffic in a consistent manner.
Backlinks are key to Search Engine Optimization. You can get backlinks in many ways.
1. Directory Submission
2. Article submissions to article sites like Ezine, Articlebase, etc
3. Create Twitter, Facebook accounts and update your new content
4. Submit your sites to Social BookMarking sites like Digg, Stumbleupon, mixx, etc
5. Forum posting
6. Link exchange
7. Create a blog in Wordpress, Typepad, etc
8. Use pingomatic to ping new content
Create backlinks gradually, otherwise Google may put your site in a sandbox
Networking And Traffic Concerns

One aspect in which SEO and SMO are markedly different is in terms of networking. While SMO relies heavily on networking and developing robust profiles, SEO does not necessarily require these. SEO also results in traffic that closely targets your particular niche, while SMO results in a snowball effect in which increased readership will have the effect of pulling in even more readers to your site.
Finally, SEO generally means that you are in competition with other sites in your chosen niche, although SMO allows you to help other sites in the process of building your own reader base, since you are not in direct competition with them.
Summary

SEO

• Inbound links greatly influence page ranking
• Also relies in large part on title tags, headers, image title, bold text and proper keyword usage
• Aims to make a site easy to read for search engine spiders
• Places high priority on content quality and site structure

SMO

• Proper implementation will benefit SEO efforts as well
• Not so much importance placed on coding and tags
• Relies in large part on visually attractive and/or striking elements
• Places a lot of importance on titles and headlines
• Aims to make a site easy to read for humans
• Quality content is essential for maintaining reader interest
• Relies on visual impact as well

Very nice and useful information:

Benefits of SEO:

1. Search engines send tons of free traffic to those with high rankings for popular search terms.
2. Traffic is targeted since the visitors have searched for what you have to offer.
3. With continued development of a site search engine traffic should increase with trust and new pages being added.
4. You have control over which search terms you are targeting.

Benefits of SMO:

1. Anyone can do it.
2. Success can be accomplished from day one of a new website or blog. There’s no need to wait to become a trusted domain.
3. The highs in traffic can be very high.
4. It’s free.


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SEO limerick

SEO ans SMO both are internet marketing techniques which is great for business marketing, SEO also known as Search engine optimization, and SMO also known as Social media optimization. SEO is the process of the promoting new business website, It is better then SMO. SEO is the way to get more backlinks.

Originally Posted by pryphpmysql

SEO ans SMO both are internet marketing techniques which is great for business marketing, SEO also known as Search engine optimization, and SMO also known as Social media optimization. SEO is the process of the promoting new business website, It is better then SMO. SEO is the way to get more backlinks.

Yes, you also right that SEO is the best process to get more back-links than SMO....

Both are excellent marketing techniques. Using SEO and SMO your business will get exposure and brand name will be the conscience of the people and return on investment is good. For SMO, you must first create communities related to the topic and want to join more members in their communities after that you can promote your site, if so, your site receives more traffic and people know about your business. In doing SEO link building that can promote their sites on the topic. If so, you can get quality backlinks and ranking will be increased SERP. therefore the method is useful.

Thanks for sharing this nice info with us.
hoping more from u.

SEO ans SMO both are web advertising models which is excellent for company advertising, SEO also known as Seo, and SMO also known as Public networking seo. SEO is the procedure of the selling new company web page, It is better then SMO. SEO is the way to get more back links.

SEO means optimization of websites SMO means Social Media Optimizations Both are different but have same, more over similar tactics.

SEO ans SMO both are web strategy models which is wonderful for company strategy, SEO also known as Seo, and SMO also known as Group web 2. 0 seo. SEO is the procedure of the promotion new company web page, It is better then SMO. SEO is the way to get more inbound links.

SEO is useful to improve your site and saving time, SEO is a way of advertising the amount of visitors to your web page, their support to grow their business and marketing your web page, SEM only concerns whether purchased visitors or free as Google, Google and MSN. Is a method of advertising that can assurance the excellent rank in google search.